Get the experience right.
Human-Centred Design solves business problems by bridging the gap between what people need and what your business offers.

Synthesising qualitative data from design research into actionable themes

As a design practice lead, my mission is to guide clients and teams toward two goals: 1) To shine a light on people's lived experience; 2) To design (and re-design) systems to work for people.
To do this, I practice design with a Head, Heart and Hands approach:
Design & research services

I provide services and consulting on design research, workshop design, facilitation, product design and training.
Research and workshop design
Card sorting with Canon Australia customer.
Qualitative research is key to quality design. It enables us to better understand people, and equips us with stories that can move projects forward. What I bring: Asking good questions and keeping an open mind.
Service design workshop with cross-functional staff.
Good workshop design leads to productive outcomes. People are brought into a world where they can explore and reach an insight together. To make this possible, my workshops are always enriched with visual activities.
Product design: Rapid prototyping
Google Design Sprint: Creating a prototype in one day.
To prototype is to pursue a virtuous cycle of action and curiosity. Every iteration becomes not just an output, but a learning experiment. Couple that with speed, and you have a recipe to ship something fast and real.
Brainstorming illustrations with visual designers.

Design encompasses varying mindsets: Analytical, creative, curious, exacting. Using visual methods, I create spaces for people to try on different mindsets. Mostly, I get people to draw as it's cheap, fast and fun.
Design education
A Sketching for UX workshop at General Assembly.
Teaching design is about bringing out people’s empathy and creativity. Since 2015, I've taught UX and sketching to hundreds of designers and non-designers. I provide training on visual thinking to product and design teams.
Conference presentation at UX Australia 2022
Experience designers are still a growing community. To help it develop, I regularly run workshops, present at meetups and conferences, and write an article every now and then to reflect on design as a discipline.
Want to add design to your project?
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